WhatsApp CRM &
Business Messaging
Send broadcasts, automate replies, and manage WhatsApp conversations at scale. The most powerful way to reach your customers where they spend the most time.
Send broadcasts, automate replies, and manage WhatsApp conversations at scale. The most powerful way to reach your customers where they spend the most time.
Manage conversations, send campaigns, and automate responses from one unified inbox.
Email open rates have hovered between 20–25% for a decade. WhatsApp messages are read by over 90% of recipients, usually within three minutes of delivery. That gap is not a footnote, it is the single most important number in modern customer communication, and it explains why smart marketing teams are rebuilding their outreach strategy around WhatsApp as the primary channel rather than a nice-to-have add-on.
PostDog gives you the full power of the WhatsApp Business API, broadcast to unlimited contacts, deploy multi-step automation, run a shared team inbox, and measure performance in depth, wrapped in an interface that your marketing manager can use on day one without any developer support. Whether you are replacing a clunky shared phone, graduating beyond the 256-contact broadcast ceiling of the free Business App, or centralising WhatsApp alongside your email and social channels, PostDog meets you exactly where you are.
Send personalized WhatsApp messages to thousands of contacts at once using Meta-approved templates with dynamic variable substitution. Schedule broadcasts for optimal delivery windows, segment your audience before you send, and watch delivery metrics update in real time, all from a single campaign dashboard. Unlike the standard WhatsApp Business App capped at 256 recipients, PostDog connects directly to the WhatsApp Business API so your list size is never a constraint.
Set up instant auto-replies for common queries, welcome messages, and out-of-hours notifications, so every contact gets an immediate acknowledgement regardless of when they write. Build keyword-triggered flows that answer FAQs, collect lead details, or walk a customer through a product catalogue without any agent involvement. When a conversation needs a human touch, the bot hands off cleanly to a live agent with full context already in view, so customers never have to repeat themselves.
Organize your entire WhatsApp audience with tags, custom fields, and smart dynamic segments that update automatically as contact behaviour changes. Import thousands of contacts via CSV with field mapping, or sync directly from your CRM so your list is always current. Precise segmentation means the right message reaches the right person, whether that's VIP customers, trial users who haven't converted, or leads from a specific campaign source.
Go beyond plain text and deliver the kind of rich, interactive experience customers expect from a modern brand. Share product images, demo videos, invoice PDFs, or interactive list menus, all natively inside the WhatsApp thread your customers already have open. Interactive buttons let recipients tap a reply, book an appointment, or visit a product page without ever leaving the chat, which dramatically shortens the path from conversation to conversion.
Scale your support and sales teams without chaos, multiple agents work from a single shared WhatsApp inbox with clear ownership at every step. Conversations are routed to the right agent based on skills, availability, or round-robin rules, and a built-in collision detection system ensures two agents never type into the same thread at the same time. Supervisors get a full bird's-eye view of queue depth, response times, and individual agent activity so they can step in exactly when needed.
The green tick badge from Meta signals to recipients that your business is legitimate, and that trust translates directly into higher open rates and more replies. PostDog walks you through every step of the application process, checks your eligibility before you apply so you don't waste time on a doomed submission, and handles any compliance follow-up with Meta on your behalf. Once verified, your business display name appears prominently in every conversation you initiate, reinforcing brand credibility at scale.
Stop guessing and start optimising with full visibility into every layer of your WhatsApp operation, from campaign delivery rates down to individual agent response times. The analytics dashboard surfaces which broadcast messages drive replies, which agents close conversations fastest, and which hours your customers are most active so you can staff and schedule accordingly. CSAT scores collected automatically at conversation close give you a continuous feedback loop without any manual effort.
The personal WhatsApp Business App works for solopreneurs. Once you need a team, automation, or volume, you need the API, and PostDog is the fastest way to get there.
| Capability | WhatsApp Business App | PostDog (API) |
|---|---|---|
| Users / Agents | 1 | Unlimited |
| Broadcast recipients | 256 contacts | Unlimited |
| Automation | Manual only | Full flow builder |
PostDog's WhatsApp CRM is built for any team that relies on direct messaging to drive revenue or service customers.
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Integrations
PostDog connects to your CRM, store, payment gateway, and hundreds of other apps. Your data flows automatically, no manual imports, no duplicate work.
Don't see your tool? PostDog's open API and webhooks connect to virtually anything. →
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